Garden Centres Trade Sections
Commercial
Trees
Wholesale
Nurseries
Cash & Carry
Trade

Mission, Vision and Values

Mission

To inspire the creation of green living spaces for now and the future


Vision

  1. To be the UK’s leading horticultural expert, with more than 150 years and six generations of Hillier growing knowledge
  2. To be the first choice for top quality plants and trees, continually innovating our products and customer services, positioning ourselves as pioneers of the industry
  3. To champion horticulture, inspiring every generation to embrace the natural world
  4. To be a commercially successful business that reinvests for the future
  5. To be a business that embraces change, upholds its family values and supports the growth of its people

Values

Honest

Our approach to the world: We are sincere and accurate when delivering our products and customer services, showing we are a company that can be trusted.

Our approach to ourselves: We encourage open communication as a company. We want people to feel able to share their opinions, while remaining respectful of their colleagues

Inspiring

Our approach to the world: We inspire through our passion to provide the very best horticultural products and services, as shown by our world record gold medal wins at Chelsea.

Our approach to ourselves: We are passionate about our products, services and industry. Our company culture stimulates creation of new and exciting ideas.

Loyal

Our approach to the world: We build great, long-lasting relationships with customers and communities based on trust, respect and over 150 years of working together.

Our approach to ourselves: As employees, we are at the heart of this unique 150-year-old business. We trust and respect each other, working together to achieve our goals.

Listening

Our approach to the world: We take the time to understand our customers so we can deliver the products, expertise and services they want and need

Our approach to ourselves: We are a listening business that encourages two-way communication and the sharing and celebrating of success. We encourage new ideas, so that we can make our business better.

Innovative

Our approach to the world: We are a pioneer of horticulture in the UK, continually developing new products and ideas that will excite our customers.

Our approach to ourselves: We give each other the confidence to adopt a creative and challenging approach. We push the boundaries of the industry by investing in research and development.

Empowering

Our approach to the world: We empower our customers by providing them with great ideas, information, and quality products to enable them to make the most of their green, living spaces

Our approach to ourselves: We want to create the best environment, where positive management, open communication and team development ensures we embrace change to the benefit of our organisation.

Respectful

Our approach to the world: We care about how we do business and are proud of our history and heritage. We provide quality products, respect our customers and take our responsibility towards the environment seriously.

Our approach to the world: We care about how we do business and are proud of our history and heritage. We provide quality products, respect our customers and take our responsibility towards the environment seriously.